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CBI Health

Website And Content Coordinator

CBI Health
Posted a day ago
Toronto, Ontario, CA (Hybrid)

Key Details

Top Skills Required

Healthcare Industry KnowledgeOn-Page OptimizationMulti-Location Organization Experience +17 more

Description

Website & Content Coordinator - Remote position, junior role

Salary: $41,800-$60,000 per year

What you'll spend your day doing:

Website Updates and Maintenance

  • Manage day-to-day website updates, including clinician profiles, clinic information, hours, services, closures, and booking details.
  • Review the website regularly to identify outdated, missing, or inconsistent information.
  • Maintain key website documentation and support quality assurance following updates.

      Content and SEO

      • Write, edit, coordinate, and publish website content in collaboration with teams across the organization.
      • Support the development and maintenance of service pages, location content, landing pages, and other website resources.
      • Conduct keyword research, competitor analysis, and on-page optimization to improve search visibility and user experience.
      • Identify content gaps and recommend improvements to website structure, navigation, and the customer journey.
      • Monitor SEO and website performance and use insights to inform content improvements.

              Reporting, Analytics and Website Tracking

              • Pull and interpret website performance data from GA4, Google Search Console, and other relevant platforms.
              • Build and maintain recurring reports and help improve reporting workflows.
              • Monitor website traffic, engagement, form submissions, booking actions, and conversions.

                  Cross-Functional Collaboration

                  • Partner with Marketing, clinical teams, and subject matter experts on website and content initiatives.
                  • Maintain clear documentation for website processes, content standards, and recurring tasks.
                  • Support broader digital projects, campaigns, and website improvements as needed.

                      What You Bring

                      • 1-3 years of experience in website content, digital marketing, SEO, communications, or a related field.
                      • Experience managing and publishing content through a content management system.
                      • Strong writing, editing, proofreading, and content-organization skills.
                      • Working knowledge of SEO, including keyword research and on-page optimization.
                      • Experience using GA4, Google Search Console, or similar tools to review website performance.
                      • Strong attention to detail and the ability to manage multiple requests and priorities.
                      • Strong communication and collaboration skills, with experience working across different teams.
                      • A willingness to learn new tools, systems, and digital processes.

                                    Nice to Have

                                    • Experience in healthcare, a multi-location organization, or another regulated industry.
                                    • Familiarity with Google Tag Manager or Looker Studio
                                    • French-language proficiency and experience translating or adapting digital content are considered an asset.

                                        About us

                                        CBI Health is Canada's leading community healthcare provider. Our national interdisciplinary network of healthcare staff and professionals is over 2,500 strong, and we continue to find ways to innovate our services to provide better recovery and support for our clients.

                                        We’re changing how healthcare is experienced. We believe it starts with putting our clients first. Our diverse healthcare team works together with our clients to address all parts of their life, to provide data-driven solutions and better health outcomes.

                                        CBI Health is committed to providing a diverse, equitable, and inclusive workplace where everyone feels safe and accepted as their authentic selves. We actively seek qualified candidates who share our commitment to equity and inclusion and contribute to the diversification of ideas and perspectives that help us innovate and provide the best possible care to our clients.

                                        We welcome applications from all individuals regardless of race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristics that make each of us different.

                                        Job Details

                                        Job Type
                                        full time
                                        Salary Range
                                        $41,800 - $60,000
                                        Experience
                                        1+ years

                                        Required Skills

                                        Healthcare Industry KnowledgeOn-Page OptimizationMulti-Location Organization ExperienceProofreadingGoogle Search ConsoleContent WritingGoogle Tag ManagerAdaptabilityContent OrganizationCommunicationSearch Engine OptimizationContent Management SystemsContent EditingRegulated Industry ExperienceLooker StudioTime ManagementCollaborationKeyword ResearchAttention to DetailGoogle Analytics 4